by @mapandstory | Mar 15, 2018 | Blog Articles
As you, the savvy marketer, already know, making a connection with an audience is the most important part of marketing. It’s what makes campaigns successful and what brings revenue in. Sometimes, however, life throws you a curveball. Earlier in 2018,... by @mapandstory | Mar 7, 2018 | Blog Articles
You know the saying. Keep your friends close and your enemies closer. While not quite so dramatic, understanding the competitors that your practice is up against is a crucial element of successful digital marketing and strategy. Knowledge of competitors’... by @mapandstory | Mar 1, 2018 | Blog Articles
Spring is almost within our sights but the dangers of this year’s flu epidemic still remain. As a health leader within your community, it’s important for your practice to keep flu prevention on your audience’s radars. Here are 5 ways in which... by @mapandstory | Feb 23, 2018 | Blog Articles
National health observances create awareness for important public health topics, raise money for research and make important services available to the public. By celebrating national health observances as part of your practice’s digital marketing... by @mapandstory | Feb 15, 2018 | Blog Articles
When thinking of essential platforms for marketing, Instagram may not necessarily be at the top of the list. Particularly for medical practices. However, Instagram has proven itself to be a powerhouse for audience engagement and creative expression. The...