There is no doubting that your practice’s online presence, both in search engines and on social media, is now an essential part of attracting new patients and keeping up with the competition. However, old school marketing methods shouldn’t be thrown by...

    Video is certainly not a new concept for the internet. However, the utilization of video in digital brand strategy has grown significantly in popularity over recent years. In 2016, 60% of all digital marketers reported incorporating video into their...

  Online reviews from happy patients are a holy grail for many medical practices. Positive reviews on the more popular sites such as Yelp, ZocDoc and Healthgrades play a large role in attracting new patients. Most consumers take customer reviews into account...

    Writing content for your brand may seem like a bit of a challenge. Writing content for your brand that is compelling, informative and entertaining can be straight up daunting. The good news is that it doesn’t need to be! With a few simple guidelines in...

  Search Engine Optimization (SEO) is the process used to increase a site’s visibility on search engines. Native content on a business’s website is a major component in SEO ranking. Content, particularly blog posts, gives a search engine’s crawlers something to...

Here at Map and Story we wish you all Happy Holidays! Whether you made the naughty or nice list this year, we are here to help! Call us at 347.559.4802, or email info@mapandstory.com