Using Digital Strategy for Patient Engagement

    Bedside manner and staff interactions are two major factors that make up a patient’s overall experience. With advancements in technology and the rise of social media, healthcare practices are going online to find new paths of communication with both...

Video for Medical Practices

    Video is certainly not a new concept for the internet. However, the utilization of video in digital brand strategy has grown significantly in popularity over recent years. In 2016, 60% of all digital marketers reported incorporating video into their...

How To Get More Patient Reviews [Infographic]

  Online reviews from happy patients are a holy grail for many medical practices. Positive reviews on the more popular sites such as Yelp, ZocDoc and Healthgrades play a large role in attracting new patients. Most consumers take customer reviews into account...