by @mapandstory | Jul 11, 2018 | Blog Articles
Patient engagement is the practice of providing convenient access to information and communication to deliver the best possible healthcare experience. And it is something that needs to be a part of your operations. With advancements in technology and the... by @mapandstory | Jul 5, 2018 | Blog Articles
A digital strategy for any practice is the large sum of many smaller parts. One such part is branding. Branding, the overlook look and message of a company, really helps to up the professionalism of your practice. Ideally, branding should play a... by @mapandstory | Jun 28, 2018 | Blog Articles
Email marketing is one of many components that goes into a digital strategy. Emailing works in conjunction with your website and social media to promote yourself and your practice. A regularly scheduled newsletter is a great way to keep your patients... by @mapandstory | Jun 21, 2018 | Blog Articles
As the world becomes more and more digital, companies are focusing the bulk of their outreach and marketing efforts on the internet. This includes medical practices. The importance of staying connected with your current audience and reaching out to... by @mapandstory | Jun 12, 2018 | Blog Articles
There is no doubting that your practice’s online presence, both in search engines and on social media, is now an essential part of attracting new patients and keeping up with the competition. However, old school marketing methods shouldn’t be... by @mapandstory | Jun 7, 2018 | Blog Articles
Marketing is a vital part of operating a medical practice. Marketing, as a component of your overall digital strategy, establishes you as knowledgeable and trustworthy, makes you more relatable and accessible, and makes it easier for new patients to find...