by @mapandstory | Sep 20, 2018 | Blog Articles
A digital strategy for any practice is the large sum of many smaller parts. One such part is branding. Branding, the overlook look and message of a company, really helps to up the professionalism of your practice. Ideally, branding should play a... by @mapandstory | Sep 6, 2018 | Blog Articles
Social media is a key component of your practice’s overall digital strategy and is an invaluable tool to boost business and connect with your patient base. What not everyone may realize is that these digital platforms can also be extremely useful in... by @mapandstory | Aug 28, 2018 | Blog Articles
Clinical trials are indispensable to scientific and medical advancement. They allow researchers to test out new medical innovations and collect data on safety and effectiveness based on participant outcome. These trials are the final steps in a long... by @mapandstory | Aug 23, 2018 | Blog Articles
You know the saying. Keep your friends close and your enemies closer. While we would never presume any bad blood, the fact remains that understanding the competition that your practice is up against is a critical element of successful for it’s digital... by @mapandstory | Aug 15, 2018 | Blog Articles
Marketing is a vital part of operating a medical practice. Marketing, as a component of your overall digital strategy, establishes you as knowledgeable and trustworthy, makes you more relatable and accessible, and makes it easier for new patients to find...