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Your 2018 End-of-Year SEO Evaluation

    As we approach the countdown to end of 2018, now is a great time to step back and evaluate if your SEO, Search Engine Optimization, is doing its best work for your practice. Success in improving (and maintaining) a site’s search engine ranking comes by a...

Using Google Trends for Medical Marketing Content

    Content is one of the most important pieces of your practice’s overall marketing strategy. It is the foundation upon which all other components are built. The sharing of content is essential for the visibility, likeability and relatability of your...

3 Medical Marketing Trends You Can Still Try in 2018

    We’re getting close to that time of year when all of the “Trends You’ll See in 2019” blog posts start making their way out into the world (we’ll even have one of our own!). Looking at the forecast ahead and planning out your strategy is crucial but the...

[INFOGRAPHIC] Bringing in More Patient Reviews for Your Practice

Online reviews from happy patients are a holy grail for many medical practices. Positive reviews on the more popular sites such as Yelp, ZocDoc and Healthgrades play a large role in attracting new patients. Most consumers take customer reviews into account before...

Nurturing the Patient Loyalty of Your Medical Practice

    Nurturing the patient-practice relationship is an essential part of growing and maintaining the loyalty of your patients. A happy and trusting patient is a built-in advocate for your practice. A loyal patient is more likely to lead to positive online...