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Clinical Trials: 4 Tips for Attracting Participants

    Clinical trials are indispensable to scientific and medical advancement. They allow researchers to test out new medical innovations and collect data on safety and effectiveness based on participant outcome. These trials  are the final steps in a long...

You and Your Competition: Are You Keeping Pace?

    You know the saying. Keep your friends close and your enemies closer. While we would never presume any bad blood, the fact remains that understanding the competition that your practice is up against is a critical element of successful for it’s digital...

Medical Marketing Misconceptions

    Marketing is a vital part of operating a medical practice. Marketing, as a component of your overall digital strategy, establishes you as knowledgeable and trustworthy, makes you more relatable and accessible, and makes it easier for new patients to find...

Does Your Clinical Study Need a Rescue?

    Clinical trials don’t always go as planned. Even under the most watchful eye, timeline and budget issues can cause a trial to easily get off track. Missing key milestones over the life of a study can result from a number of different issues: patient...

4 Reasons You Need Digital Marketing [INFOGRAPHIC]

  Many medical practices today are investing in online outreach and marketing efforts. The importance of staying connected with your current audience and reaching potential new patients is indispensable.  Here are 4 big reasons to bring digital marketing into the...