Email Marketing Best Practices to Remember

    Email marketing is one of many components that goes into a digital strategy. Emailing works in conjunction with your website and social media to promote yourself and your practice. A regularly scheduled newsletter is a great way to keep your patients...

5 Elements of a Strong Digital Strategy

    As the world becomes more and more digital, companies are focusing the bulk of their outreach and marketing efforts on the internet. This includes medical practices. The importance of staying connected with your current audience and reaching out to...

Using Online and Offline Strategies Together

      There is no doubting that your practice’s online presence, both in search engines and on social media, is now an essential part of attracting new patients and keeping up with the competition. However, old school marketing methods shouldn’t be...

Challenges Faced in Healthcare Marketing

    Marketing is a vital part of operating a medical practice. Marketing, as a component of your overall digital strategy, establishes you as knowledgeable and trustworthy, makes you more relatable and accessible, and makes it easier for new patients to find...